Some of my recent interior photography from around the Mont-Tremblant, Quebec.
Mont-Tremblant Photographer
Sir Richard Branson
Sir Richard Branson was one of a wealth of speakers attending C2 Montreal in 2013. Being in the room, C2 as my client. This is why photographers know so much!
LAURENTIAN LANSCAPE
I created this image while working with La Ville de Labelle, Quebec. They required some strong images showcasing the historic and rugged beauty of the Rouge River Valley. LAURENTIAN LANDSCAPE is part of my ongoing archive documenting the Laurentian Mountains of Quebec.
MONTREAL AERIAL PHOTOGRAPHY
I had the pleasure of helicopter flight yesterday over Montreal. The mandate was to created a series of images showing the project development stages of various publicly funded infrastructure sites. Respecting my client, I offer you instead a few of my out takes from the flight. (Out-takes: images I create for my own interests)
C2 Montreal [RE] Imagined in a Covid World
C2 Montreal 2021 wrapped yesterday at Tohu. I was happy to be back with the C2 team and working alongside so many creative collaborators. After the loss of C2, 2020, due to Covid, I was curious to see how the event would unfold this year. C2 Montreal ran their iconic event on a smaller, [RE] imagined scale. This allowed them to test out their new "hybrid" event format, which combines both live in person with remote via screen participations. One conference I photographed just had three screens with people all interacting in conversation. It was bizarre but still delivered lively content. Many attendees participated on-line as well due to restricted in person places. All said, it was different, but still worked. Here are some of my favourite images from the three days.
CONTENT MARKETING USING PHOTOGRAPHY
in ARCHITECTURE, INTERIORS, DESIGN
Content is king and businesses that realize this and apply it will make gains in their marketing efforts. Below is an example of interior photography I created for the Laurentian based company Construction Panache. Panache uses images of their completed projects on their portfolio website to show potential clients what they have already achieved. Furthermore these images will supply content for their social media; Instagram, FaceBook and on their Google Places listing. Strong visual content is key to grabbing attention and creating engagement with clients. In a few hours of work, I was able to create weeks of content for Construction Panache to use in their daily marking mix. Are you looking to make inroads within your market? Give me a call and lets make a plan for that together.
My First Assignment - Johnny Fasciano
Vancouver 2001…I was beginning the process of becoming a photojournalist. I was studying media and communications. I was making documentary films, editing sound, and shooting 35mm film SLR’s. I had just returned to Canada after 5 years abroad. A trip that took me through places like Syria, Lebanon, Sudan, East Timor, Indonesia, Romania…amongst others. I knew I wanted to tell stories. I knew I wanted to be a photojournalist.
During my student years in Vancouver, I met and to some degree, befriended a man living on the streets of Vancouver’s Downtown East Side, Johnny Fasciano. Johnny was addicted to heroin, crack cocaine, was HIV +, Hepatitis C+ and homeless. Johnny was trying to get off the streets and get clean. I think he knew the end was coming for him. Together we formed a working relationship. I documented his personal journey to overcome terrible life choices and simply find a place to live and die in peace. Over two years we worked to create a short documentary film title The Needs Of One. I created a lot of images during this time. I learned to work with difficult subject matter. I learned to be objective, impassive. Johnny taught me a lot about the role of media and the stories that we choose to tell. Below are some of my images from this time. All were created using a K1000 35mm Pentax and were shot on Fuji Colour Slide Film. These images always remind me of where I started, and for what reasons. I welcome any feedback you may be inclined to share. How did you get started?
Mackenzie Tour - PGA Tour Canada - Final Two Rounds
in PHOTOJOURNALISM, SPORT
Over the past weekend, I photographed the PGA Tour Canada stop in Montreal, the Mackenzie Investments Open at Elm Ridge Country Club. Hired directly by the PGA for the second consecutive year, my contract was to document the play of as many players as possible over the two final rounds, and then pick up and follow the leaders into the final holes. Taylor Pendrith, from Richmond Hill, Ontario, won the Open with a tour record final score of 28 under par over 4 days. Below are some of my favourite images from the competition as well as a link to the PGA Tour Canada website.
Inside Montreal's Metro
These images represent a portion of a larger corporate image bank that I created for the L'Autorité Régionale de Transport Métropolitain (ARTM). A wonderful example of public works design in Canada during 1960’s and 70’s.
A Dalco Built Office in Mont-Tremblant
in ARCHITECTURE, DESIGN, INTERIORS
A recent project at Tremblant. New offices by Dalco Constrction.
3 Characteristics Art Directors Look for When Booking Photographers
By Allen McEachern
There are many ways in which commercial contracts arrive for photographers. Some include the obvious; word of mouth referral, powerful SEO on our portfolio sites, publication credits, being in the right place (local SEO)...the list goes on. All this goes to say that you already have the caliber of work needed to be on the radar. But I want to go deeper and get into three specific traits that Art Directors look for when booking, and re-booking commercial photographer. Like I said, we are working with the assumption that your body of work is competitive...
1. Are you an asshole? Sorry for the language, but it really is the best word here. As creatives, we need to have a strong ego, it helps us get through slow times, and also defines much of who we are and how well we preform. But we need to keep it in check. Be humble, listen, think before you speak. Be easy to work with. Add something creative and positive, that's why you are there. No one wants to work with someone that is difficult, over aggressive, inattentive, or rude. Put on the charm, be graceful, smile. You would be surprised how far this will all go to your benefit.
2. Are you available? So many times I have "got the job" because I responded in a timely manner, I was precise in my responses, and I was flexible with my scheduling. We all have busy lives... wives, husbands, kids, clients, travel, etc. etc.. Chances are if an art director is contacting you it is because they already have an interest in working with you. Make it easy for them and all the other people involved in the production. Be flexible, be available, be reasonable, and expect the same in return.
3. Do you deliver? Commercial photography (advertising / corporate / editorial) can be high stakes. Tight timelines, limited availabilities, always a budget to consider and so on. Are you able to deliver the expected result on time, on budget? Even better, deliver before the deadline, save the client money if you can, but do what you say you can. Actions always speak louder than any words, promises, or excuses. Customer service is super important to remember. It is what helps define our brands, creating positive experiences, keeping us memorable and remembered for the next time.
Portrait Corporatif Event - Feb 23 - Mont-Tremblant
For reservations please contact: am@allenmceachern.ca or call 819.425.8402 / 514.835.5596
Leave A Branded Item Behind
By Allen McEachern.
Photography is a very competitive business with many great photographers all going after the same clients. Often, the contracts go to the photographers whom not only know how to shoot, but who also know how to stand out and get noticed. A simple way to be remembered is to leave the client with something that contains your branding. One item that I currently use is a branded pen / USB combination. My supplier is USB Memory Direct. I like the pen / USB combo because it is a useful item that won't just be trashed at the end of the day. I use these to deliver back up images, small sample portfolios, bio info, etc..... Getting noticed is the start, being remembered is the road to being hired when the right job comes along. Leave something behind.
MONTREAL ARCHITECTURE & INTERIOR PHOTOGRAPHY
By Allen McEachern.
Architecture & Interior Photography - a new portfolio page http://www.allenmceachern.ca/building-design. A collection of client work shot over the last 6 months in Montreal, and the Laurentian mountains of Quebec. Below are a few images from the collection.
Snow Polo Tremblant Quarter Final Photos
in CORPORATE, EVENT, PHOTOJOURNALISM, SPORT
By Allen McEachern.
Photos highlights from the Quarter Finals matches of the Snow Polo Tremblant International Tournament. #SnowPoloTremblant
Snow Polo Shoot Prep - What's In The Bag?
in CORPORATE, EVENT, PHOTOJOURNALISM, SPORT
By Allen McEachern.
Newswear Foul Weather Chest Vest / Canon EOS 1D Mark IV x 2 / Canon 70-200mm f2.8 / Canon 85mm f1.2 / Canon 24-70mm f2.8 / Canon 200-400mm f4 w/1.4 Converter / Canon 16-35mm f2.8 / Canon 600EX-RT / Canon 580 EXII / Gitzo Carbon Fiber Monopod / 200GB CF Cards / 2 x 4AA Ansmann Batteries / Swiss Army Knife / MacBook Pro / LaCie 500GB Rugged Drive / ScanDisk CF Reader / Lens Cloth / Business Cards / Note Book / Pen / iPhone / Headphones
Family Portraits - Mont-Tremblant Holidays
in PEOPLE
By Allen McEachern.
Christmas is 36 days away, crazy, I know. Everything just seems to speed up at this time of year. Anyway, with Christmas comes family. Why not plan a family photo session when everyone is in town? This is a great way to capture your time together, and makes a wonderful gift for all. Mont-Tremblant offers a beautiful outdoor setting or we can stay warm inside. Professional lighting can quickly and easily be set up at any location. Usually, a 90 minute session is usually enough time to get the job done without feeling rushed. Images are easily shared via a private on-line gallery, with all images downloadable. I can also help you with any custom printing and framing you might like. Do you want to find out more? Let's get in touch and check the dates.
Donating Photography - Working With Charities
By Allen McEachern.
Relais Pour La Vie - Mont-Tremblant. Canadian Cancer Society.
Non-profit organizations sometimes approach me asking for a donation of my commercial photography services. I often say yes, but I do have a structured approach. Here are the main points to consider...
1. Charities operate with very limited budgets. Volunteers and donations are what help these organizations maximize the use of the funds for the people they help. Adding commercial photography greatly increases the organizations brand, market presence, and advertising. Additionally, it helps in their internal communications and community relations. I try to align myself with projects that match my personal values. Sometimes it is ok to say no. Try to refer someone else if you are not available.
2. ROI - Return on investment. In this case, time. Through the organizations I work with I have meet numerous people I would not regularly have access to. Business leaders, other professionals, politicians, celebrities, and so forth. The amount of business generated from these contacts is often substantial. Additionally, increased visibility for my brand comes from on site branding at events, publication of my logo in printed communications, local and national media coverage, photo credits, publication in the annual report, etc, etc, etc. You get the point. The returns are often much larger than the donation.
3. It feels good. Taking a positive, active role in your community is hugely rewarding. Giving of your time and of your expertise can greatly enhance the lives of others. Working alongside like minded individuals creates a silent bond that follows you all year as you interact with your community. I highly recommend getting involved.
Personally, I try to be involved at least once per quarter with a non profit organization. I work with charities that help underprivileged children (something close to my heart), with the Canadian Cancer Society, and with foundations that ease the transit from life to death. What ever you choose, getting involved can have a huge impact on both the organization, and yourself.
Remember Montreal Fashion Week?
in CORPORATE, EVENT, RUNWAY FASHION
By Allen McEachern.
Do you remember Montreal Fashion Week? Here is a shot from one of the last editions before La Semaine de Mode de Montréal stopped....Click on the image or http://bit.ly/Montreal-Fashion-Week to see more from my 10 years of photographing this bi-annual event as one of the official photographers...enjoy!
NOVEMBER PRINT SALE
in FINE ART
By Allen McEachern.
Are you looking for limited edition photography prints for your home or office? Have you started your Christmas shopping early? All Landscape and Abstract Nature prints are 20% off for the rest of November. Visit the gallery by clicking here....and enter PROMO CODE: YJYLMQ2 when you check out.
